SWC Wins IMA Best in Class Design Award
SWC Technology Partners, an award-winning provider of IT solutions to midsize businesses has been awarded Best in Class by the Interactive Media Awards™ (IMA) for its website redesign for Strive Logistics, a world-class provider of third-party transportation logistics services.
Best in Class is the highest honor bestowed by the IMA and recognizes SWC for excellence in design, content, feature functionality and technical innovation.
“It’s an honor to win the IMA’s Best in Class award for the third time in a row since our digital division launched in 2011,” said Mark Fitzsimmons, Digital Marketing Operations Manager at SWC. “From the structure to the custom tools and portals, we worked hand-in-hand with Strive to understand their users and build a captivating, lead-generating website.”Strive’s SEO-optimized long-form parallax website engages their target audience—shippers and carriers—as they follow the natural path from learning about Strive’s solutions to becoming a partner.
SWC’s software development team worked alongside the web design and development team to build two custom portals for these audiences that were integrated into the site. The Shipper Portal connects shippers with carriers to help start, track and manage shipments. The Carrier Portal provides real-time matching, truck posting and facilitates quicker payments.
SWC also made significant enhancements to the site’s careers area to attract new talent for the Strive team. The revamped careers area provides applicants with a glimpse into the company culture of teamwork, growth and fun. SWC also implemented a new recruiting tool that has made the application process simple and more intuitive, freeing up time for the Human Resources department. As a result of the tool, Strive has seen an increase in the number of applications.
About SWC Technology Partners
SWC Technology Partners is an award-winning provider of IT solutions to midsize organizations. For more than 30 years, SWC has excelled at delivering technology solutions that optimize productivity, strengthen customer relationships, enhance data sharing and drive profitability.
Headquartered in Oak Brook, Illinois, SWC has been honored to receive numerous awards including being recognized by Crain’s Chicago Business as one of the Best Places to Work, one of Chicago’s 101 Best and Brightest Companies to Work for, and making the Inc. 500|5000 list of the fastest growing private companies in the U.S.